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DatouDatouTie, Lee Partner on In-app Ad Campaign

Marbridge Consulting, 11/21/12

Shanghai-based app developer Mobile Now has announced that the company's DatouDatouTie photo editor app has partnered with denim brand Lee for a "Free Your Night Side" advertising campaign to be featured on the DatouDatou Tie platform. Lee has become DatouDatouTie's first brand partner.

Editor's Note: For more background on this topic, please see "Photo SNS App DatouDatouTie Hits 1 Mln Downloads" MD 9/03/12 issue.

Keywords: DatouDatouTie photo sharing mobile application mobile advertising wireless Mobile Now

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