Mogujie's Singles Day GMV Surpasses RMB 100 Mln
Tencent Tech, 11/11/14
Chinese online shopping SNS site Mogujie has announced that, since the launch of Mogujie's "Singles Day" promotions on November 10, gross merchandise volume (GMV) on the site has exceeded RMB 100 mln. Mogujie launched its Singles Day promotion at midnight on November 10, a day earlier than China's November 11 Singes Day e-commerce holiday. By noon on November 10, Mogujie's GMV had reached RMB 50 mln, and at 10:23 pm the RMB 100 mln sales target was reached. Sales from Mogujie's mobile app accounted for 78.03% of all transactions, and the average order size was more than RMB 250.
Keywords: proportion from mobile e-commerce Internet Mogujie Singles Day online shopping GMV online shopping SNS wireless m-commerce