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Taobao to Launch O2O Platform

Sohu IT, 7/25/13

Hangzhou-based C2C & B2C e-commerce site Taobao has announced that the company will soon release an online to offline (O2O) platform, "Offer." The "Offer" platform will look to provide housekeeping, housing rental, car rental and other O2O services.

Taobao has begun testing its O2O platform, and is planning for an official release some time in the near future. Taobao has declined to reveal any more details about the new service.

Keywords: e-commerce Taobao Internet B2C C2C

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