D.Phone to Sell 1 Mln ZTE Handset in 2013

Sina Tech, 7/02/13

Chinese telecom equipment and terminal manufacturer ZTE (0763.HK; 000063.SZ) and Chinese handset retailer D.Phone have entered into a strategic partnership to sell 1 mln ZTE handsets through D.Phone retail outlets in 2013.

ZTE Senior VP Zeng Xuezhong has stated that the strategic partnership between the two companies also includes sharing advertising resources, media publicity, and promotional marketing, as well as expanded cooperation in other areas as needed.

Editor's Note: For more background on ZTE's China strategy for handset retail, please see "ZTE to Invest RMB 100 Mln on Experience Stores" MD 5/30/13 issue.

Keywords: distribution D.Phone handset retail wireless 000063.SZ 0763.HK ZTE Zeng Xuezhong

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