Baidu Adds ICP Registration Info to Search Results

DoNews, 11/14/12

Chinese internet giant Baidu (Nasdaq: BIDU) recently began incorporating ICP (Internet Content Provider) registration information into its web search results. For example, search results that include hospital-related websites will indicate whether the site is registered as an enterprise, business, individual, government, or institutional website and alerting users to potential security risks.

While ICP registration status is currently displayed for hospital-related sites, Baidu plans to expand the service to cover other potentially risk-laden sectors, such as repair services, customer service contact information, and financial services, as well as providing ICP registration information for other websites in its search results.

Keywords: Internet Baidu BIDU online search

Feedback

Sending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily