Mobile Dining LBS Shishen Yaoyao Joins WeChat's Open Platform

36Kr, 11/14/12

Chinese mobile restaurant recommendation application Shishen Yaoyao (developed by Beijing-based Lehe Interactive Information Technology) has connected its API to the open platform for Tencent's (0700.HK) Weixin (WeChat) mobile messaging application. WeChat users can now submit their location to Shishen Yaoyao and receive information on 3-4 nearby restaurants listing the restaurants' names, average cost per person, distance, phone number, and a link to further detailed information. Users can also get recommendations for restaurants for other locations and by type of cuisine.

Chinese online ratings and group buy site Dianping, one of Shishen Yaoyao's competitors, has yet to join the WeChat open platform.

Editor's Note: For more background on this topic, please see "Rumor: WeChat Tests CRM API for Public Accounts" MD 11/08/12 issue.

Keywords: open platform wireless Tencent LBS Weixin 0700.HK online ratings WeChat Shishen Yaoyao online reviews mobile IM

Feedback

Sending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily