Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

VisionChina, Youku Partner on Out-of-Home Display

Sarft.Net, 7/19/11

Chinese mass-transit digital advertising operator VisionChina Media (Nasdaq: VISN) recently joined with Chinese online video site Youku (NYSE: YOKU) to act as Youku's exclusive partner in the company's outdoor mobile media strategy.

With the agreement, VisionChina Media will broadcast 3-5 minute-long edited clips of original and user-generated content from Youku on VisionChina Media out-of-home displays and in-vehicle displays in subways and public buses throughout the country at least five times each day.

Keywords: VisionChina television online video Youku out-of-home display VISN YOKU in-vehicle display digital media advertising UGC

Feedback

Please note, all fields are required.
None of your personal information will be shared with third parties.

SendingSending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Marbridge Reports