ChinaNet Launches Franchise Advertising Portal
ChinaNet, 5/26/11
Chinese online and TV advertising firm ChinaNet Online Holdings (Nasdaq: CNET) today announced that it has launched a new online advertising and marketing services portal, www.liansuo.com, to serve larger, high-value branded franchise business owners through an integrated full service platform. The service officially went live on May 25, 2011 .
Liansuo.com strives to become the leading destination for premium franchise owners and currently lists 300 new customers on its site. By creating the most comprehensive site for qualified entrepreneurs and high quality franchise opportunities and a dedicated sales team of 12 experienced individuals, Liansuo.com looks to build a large base of loyal clients who pay recurring fees to ChinaNet for advertising, brand management and software tools.
ChinaNet will customize the pricing for Liansuo.com based on the specific needs of each prospective client. Based on a projected fee ranging between USD 3,000 and USD 5,000 per month for the integrated full service platform, the company anticipates generating gross margins of 75% to 80%.
Keywords: Internet online advertising CNET ChinaNet Liansuo.com online franchising