Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

The9 to Shut Down Self-Developed MMO

Tencent Games, 8/23/10

On October 21, Chinese game operator The9 (Nasdaq: NCTY) will cease operations of its self-developed 2D cartoon-style scrolling game Joyful Journey West. The game has already ceased accepting new user registrations or account recharges.

Over the five years since its public beta release in July 2005, Joyful Journey West has consistently underperformed.

Following the "de-shelving" of all in-game props available for sale in Joyful Journey West, gamers' unused credits will be automatically transferred to the "e-wallet" associated with their The9 account, where they can be used to recharge account balances for other The9-operated games.

Keywords: cartoon-style Joyful Journey West The9 Internet NCTY self-developed game online gaming

Feedback

Please note, all fields are required.
None of your personal information will be shared with third parties.

SendingSending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Marbridge Reports