Baidu Launches Post Bar Maps

CCID, 1/28/10

Chinese internet company Baidu (Nasdaq: BIDU) has launched a new map product, Post Bar Maps (http://say.map.baidu.com), endeavoring to integrate maps, realtime search, and microblogging. The new site melds Baidu Maps with Baidu Post Bar: a user can input a search keyword to see direct, real-time results for ongoing posts and responses, with posters' locations plotted on the map.

A spokesperson for Post Bar Maps said that the attempt to integrate maps and Baidu's Post Bar discussion forums is a first step, adding that Baidu will build on this basis in the future to provide more precise location-based and local search features. Post Bar Maps may develop to become a Baidu real-time search engine, and also has the potential to evolve into an independent location-based service (LBS).

Keywords: Internet Baidu Baidu Post Bar LBS BIDU Baidu Maps microblogging online search

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