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Google China Launches Outdoor Ad Campaign

Sina Tech, 7/06/09

Google China confirmed that it had recently begun a large-scale outdoor advertising campaign in subway and bus stations in Beijing and Guangzhou. Ads for Google China began appearing in Line 1 subway stations in the two cities, and on 150 bus stops in Beijing, on June 29, mainly promoting Google China's mobile search products, including maps, information, weather, restaurants, and other search services. Google had previously tested outdoor advertising in some cities in southern China.

Keywords: advertising Google Internet mobile search subway online search outdoor

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The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

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