Focus Media Implements New Sales Incentive System
Hexun.com, 4/13/09
In an internal company email, Jason Jiang, CEO of out-of-home display and Internet advertising operator Focus Media (Nasdaq: FMCN), stated that the company would begin making adjustments to its remuneration structure for in-building advertising sales. Sales staff who fail to achieve at least 7.5% of their total annual sales target in the first quarter will have their base salary reduced by at least 50%. Those who fail to reach at least 15% of their total annual sales target by the end of the second quarter will have their base salary reduced again by at least 50%. Likewise, salaries will be reduced by at least 50% for employees who fail to meet 22.5% of their annual sales target by the end of the third quarter, and by a further 50% for failing to meet targets by the end of the year. Staff who met less than 5% of their annual target in the first quarter but who then go on to surpass 25% of their annual target by the end of the second quarter will have their base salaries restored to previous levels. If those employees fail to achieve the 25% target but then go on to reach over 75% of their annual sales target by the end of the third quarter, they will also have their base salary restored.
Keywords: FMCN Focus Media Jason Jiang out-of-home display sales target television