Baidu: Phoenix Nest in Final Testing
National Business Daily, 3/05/09
Chinese online search company Baidu's (Nasdaq: BIDU) newest advertising auctioning system "Phoenix Nest" will launch in the second quarter of this year, and is currently in the final stages of testing. Vice president of marketing, Shi Youcai, said the "Phoenix Nest" system is not meant to replace Baidu's paid search rankings as rumored, but is an upgrade to Baidu's back-end systems.
Keywords: online advertising Shi Youcai Baidu BIDU Internet online search Phoenix Nest
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