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Rumor: Sohu to Expand into SNS Market

Netease Tech, 2/17/09

Chinese Internet firm Sohu (Nasdaq: SOHU) is rumored to be preparing to enter the social networking service (SNS) business with a new product scheduled to be released soon. Sohu Blogs has also recently stated that it will abandon its policy of accepting only search engine crawls from its own Sogou search engine, and has once again begun to accept crawls from Baidu (Nasdaq: BIDU) and Google. A Sohu spokesperson said that the previous policy of refusing other search engine crawls was mainly to protect user privacy.

Keywords: strategy Baidu BIDU Google Internet SNS Sogou Sohu blogging online search Web 2.0

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