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CCTV Exposes Problems with Other Search Engines

Netease Tech, 12/11/08

CCTV's "Morning News" once again revealed problems with Chinese search engines this morning. The State Food and Drug Administration recently issued a list of 23 websites promoting and selling fake medicines; despite the listing, these websites still turn up in major search engines, including Google China, China Yahoo, and Sogou, among others.

Editor's Note: In related news, Baidu (Nasdaq: BIDU) today revised its Q4 2008 guidance downward from the previously stated range of between RMB 1.025 bln (USD 151 mln) and RMB 1.055 bln (USD 155 mln) to a new, reduced range of between RMB 890 mln (USD 131 mln) and RMB 900 mln (USD 133 mln). One of the three main factors to which the company attributed the revision was its recent removal of paid search listings of customers in the medical and pharmaceutical sectors without licenses on file with Baidu. The company also said that after a thorough inspection of its customer base, it had removed a number of questionable paid search listings outside of the medical and pharmaceutical sectors. The third factor cited by the company was the economic slowdown in China, which it said is having a greater than expected impact on online marketing, particularly in machinery and franchising.

Keywords: online healthcare scam CCTV China Yahoo Google Internet Sogou State Food and Drug Administration online search Baidu BIDU guidance

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The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

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