Shanda, Disney Partner on MMO Promotion
Tencent Games, 9/25/08
Online game developer and operator Shanda (Nasdaq: SNDA) will team up with Hong Kong Disney to promote a "Tourist Plan" from September 29 to October 7 in the casual game "Disney Magicboard Online". On each of the nine days of the promotion, Shanda will offer a trip for two to Hong Kong Disneyland (the prize covers return airfare, lodging at a 5-star hotel and park admission) in a package valued at over RMB 10,000. The winners will travel together as part of an official group once the activity is complete.
Keywords: casual game Disney Disney Magicboard Online Internet Shanda SNDA marketing online gaming