eLong May Spin Off BBS
Tencent Tech, 9/23/08
Liu Hui, GM of BBS site Xici.net, said recently that online travel broker eLong (Nasdaq: LONG) is in management talks with Xici management about spinning off the website to allow it more room to develop. Liu said that a full sell-off of Xici or a bid for new strategic investors were both possibilities.
As eLong's core businesses expand, Liu said, the company no longer provides nearly as many resources for Xici as it did after it initially purchased the site. eLong needs to apply its resources to its core businesses, and former attempts by Xici to drive new customers to eLong were unsuccessful.
Keywords: strategy BBS eLong Internet Liu Hui LONG online travel Xici spin-off
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