TV Program Production Company Wins VC Funding

China Business News, 4/16/08

Ovation Entertainment has attracted capital investment from Sequoia Capital. This is its first round of funding, with China eCapital employed to provide financial consulting.

Ovation was founded in 2000 by TV producer and host Li Jing, and provides celebrity talk show and lifestyle programs to China's satellite and local TV stations. It has operational income in the tens of millions of yuan. Its most profitable program is a cosmetics and clothing show broadcast on The Travel Channel.

Ovation plans to transform itself from a producer of TV programs to a trend-setter in fashionable lifestyles, combining content production and product development into a new cross-media conglomerate.

Keywords: Ovation Entertainment China eCapital Li Jing programming funding satellite Sequoia Capital television Travel Channel VC

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