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Sina Microblog Improves Targeted Ads
Sohu IT, 10/08/13
Jack Xu, CTO of Chinese internet company Sina (Nasdaq: SINA), has revealed that, in an effort to boost active users rates and user participation on the company's Sina Weibo microblogging platform, Sina established a secret project in June, codenamed "Darwin," to more accurately provide user recommendations and advertising through the analysis of people, objects, and relationships on Sina Weibo. Read More
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