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Beijing-based B2C e-commerce platform 360Buy's 2012 advertising revenue is expected to reach nearly RMB 200 mln, according to Ke Xixing, president of Beijing-based online and mobile ad firm Emar Online Technology, who said the figure was significant considering 360Buy has yet to launch a merchant ad platform and still relies on several display ad slots on its homepage. Read More
Ke Xixing, president of Beijing-based online advertising agency Emar Online Technology, said today that Emar could release its new microblog advertising platform as early as August. Read More