China PC Online Gaming Matrix - Q4 2015

China's PC-based online gaming market revenues reached RMB 88.9 billion (USD 14.1 billion) in 2015, up 2.2% YoY. Improved Internet penetration, up from approximately 48% at the end of 2014 to over 50% at the end of 2015, and rising average incomes supported positive growth, but the industry's top talent and resources continued to migrate to mobile gaming.

Client-based PC gaming revenues grew just over 0.4% in 2015 to reach approximately RMB 61.2 billion (USD 9.7 billion), comprising 68.8% of total market revenues. Browser game revenues grew 8.3% YoY - considerably lower than the 58.7% growth rate in 2014 - to reach almost RMB 22 billion (USD 3.5 billion), comprising 24.7% of total market revenues. Social game revenues dropped 0.4% in 2015, compared to an increase of 6.8% in 2014, to just under RMB 5.8 billion (USD 914 million), as user time previously spent playing social games increasingly shifted to mobile game play. Social game revenues comprised 6.5% of total 2015 market revenues.

To help investors, industry analysts, and enterprises track performance of China's burgeoning number of online games, game operators, and game developers, Marbridge has developed its China Online PC Gaming Matrix. Updated on a quarterly basis, the Q4 2015 edition of the Online Gaming Matrix provides the following data sets on approximately 710 of China's leading online game companies and almost 1,990 online PC games (client-based, browser, and social games) in Excel (read-only) format:

  • Listing Status (public, to list, private)
  • Location (city in which operator/developer is headquartered)
  • Company Homepage URL
  • Games Operated/Developed
  • Game Environment (client- vs. browser-based)
  • Game Type
  • Game Dates (expected release, beta test, commercial launch)
  • Game Source (self-developed vs. licensed)
  • Revenue Model (pay-to-play vs. in-game items)
  • Peak Concurrent Users (available for approximately 5% of games)
  • Game Homepage URL

The China Online Gaming Matrix is available either for one-off purchase or on a subscription basis with quarterly updates.

BASE PRICE: US$3,300

6-month and 1-year subscriptions with quarterly updates (current edition plus one quarterly update and current edition plus three quarterly updates, respectively) are available for US$4,400 and US$5,750, respectively. To purchase the current edition or a 6-month or 1-year subscription to Marbridge's China Online Gaming Matrix, please enter your details below and we will contact you within one business day with ordering information.

For more detailed inquires, you can also contact us via email at salesteam@marbridgeconsulting.com.