Reports

China's PC-based online gaming market revenues reached RMB 86.9 billion (USD 14.0 billion) in 2014, up 21.0% YoY. Improved Internet penetration, up from approximately 46% at the end of 2013 to roughly 48% at the end of 2014, rising average incomes, and increasing overseas expansion will support further growth in 2015. However, the rate of growth is expected to be more modest as China's major client-based game developers increasingly shift focus to mobile gaming and talent migrates towards mobile game development.

Client-based PC gaming revenues grew 13.5% in 2014 to reach approximately RMB 60.9 billion (USD 9.8 billion), comprising 70% of total market revenues. This rate of growth was considerably lower than the 2013 figure of 18.7%. Browser game revenues continued to record strong growth in 2014, rising 58.7% YoY to RMB 20.3 billion (USD 3.3 billion), accounting for 23.3% of the market. Social game revenues rose a very modest 6.8% in 2014, compared to 45% in 2013, to reach RMB 5.8 billion (USD 935 million), as user time previously spent playing social games increasingly shifted to mobile game play. Social game revenues comprised 6.6% of total 2014 market revenues.

To help investors, industry analysts, and enterprises track performance of China's burgeoning number of online games, game operators, and game developers, Marbridge has developed its China Online PC Gaming Matrix. Updated on a quarterly basis, the Q1 2015 edition of the Online Gaming Matrix provides the following data sets on approximately 670 of China's leading online game companies and over 1,960 online PC games (client-based, browser, and social games) in Excel (read-only) format:

• Listing Status (public, to list, private)
• Location (city in which operator/developer is headquartered)
• Company Homepage URL
• Games Operated/Developed
• Game Environment (client- vs. browser-based)
• Game Type
• Game Dates (expected release, beta test, commercial launch)
• Game Source (self-developed vs. licensed)
• Revenue Model (pay-to-play vs. in-game items)
• Peak Concurrent Users (available for approximately 5% of games)
• Game Homepage URL

The China Online Gaming Matrix is available either for one-off purchase or on a subscription basis with quarterly updates.